Investors and founders all too often see legals as a necessary evil. SeedLegals is changing that, thinking about how to get better solutions for all parties. In this episode of the EIS Navigator, we talk to SeedLegals Founder, Anthony Rose, about what they are doing and how they have developed over the past few years.
We discuss what the aims of legal documents really are, how investors and founders should think about them and how they are involved in a kind of social engineering. We also chat about how good legal documents can help solve problems and the mistakes that investors and founders make when creating them.
SeedLegals is still a relatively new business, so we also discuss product development, how the company balances automation and customisation, and how playing the long game is paying off for them.
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Anthony Rose is co-founder and CEO at SeedLegals, a legaltech platform that lets startups and investors complete the legals needed to build, grow and fund their business, at a fraction of the cost of using a law firm. More than one in six of all early-stage funding rounds in the UK are now done on SeedLegals.
Anthony’s career has included 3D graphics, P2P music, internet video, social TV and online communities. In 2015 he founded 6Tribes, a world of communities based on shared interests. 6Tribes was acquired less than a year later. Previously, Anthony co-founded Beamly, a social and content network for television, which was acquired by Coty in 2015. Known as “The man behind BBC iPlayer”, he ran the iPlayer and other BBC services from 2007 to 2010, taking the iPlayer from pre-launch to major success story. Anthony’s patent portfolio includes patents for distributed online rewards, content discovery and interactive television.